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Inspiration, Marketing, Uncategorized

Balancing the art and science of marketing

To some, marketing is all about art and creativity — making your business look its…

John Cassar on December 6, 2020
John Cassar 2020-12-06T04:03:58+00:00
Branding, Inspiration, Marketing

Winning over consumers with compelling brand stories

The consumer is the captain now. Over the last ten or more years, the needs…

John Cassar on November 11, 2020
John Cassar 2020-11-11T05:48:08+00:00
Branding, Creativity, Inspiration

Why creativity always wins in branding

This blog could be a thesis. In fact, I’m sure there are many that exist…
John Cassar on March 1, 2020
John Cassar 2020-03-01T05:17:49+00:00
Branding, Creativity, Inspiration, Uncategorized

Top 5 tips to nailing your brand’s identity

Growing up, when it was my parents turn to host the annual family Christmas gathering,…
John Cassar on July 26, 2019
John Cassar 2019-07-26T06:12:27+00:00
Branding, Inspiration, Marketing

Content marketing essentials that can boost your business

Around ten years ago, it seemed like content marketing really exploded in the online world.…
John Cassar on February 7, 2019
John Cassar 2019-02-07T10:25:25+00:00
Branding, Inspiration, Media

Product placement: on our screens and now at the check-out

Product placement has just gone a step further, hitting consumers right at the check-out. It’s…

John Cassar on September 17, 2018
John Cassar 2018-09-17T04:56:56+00:00
Inspiration, Technology

How data makes the world go round – and why we’re giving it away for free

How many times have you downloaded a new app, or accessed content online and, when…

John Cassar on September 9, 2018
John Cassar 2018-09-09T07:40:47+00:00
Inspiration, Media, Technology

Facebook Messenger and your business: are you keeping up with the trends?

I recently received a follow-up SMS text message from a friend whose invitation to catch…

John Cassar on August 20, 2018
John Cassar 2018-08-20T04:59:02+00:00
Branding, Creativity, Inspiration

From the ground up: Start with a brand style guide

If you’re starting a new business (or you’re already established and looking for a freshen…

John Cassar on January 31, 2018
John Cassar 2018-01-31T23:13:15+00:00
Inspiration, Technology

Checklist: 10 things to consider when getting a new website…

An awesome website will benefit virtually any business. It may be a no-brainer, but before…

John Cassar on December 2, 2017
John Cassar 2017-12-02T22:23:00+00:00

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©2020 All rights reserved.
Kick Media Group trading as Kick&Co.
TERMS & CONDITIONS | SUBMIT A BRIEF

Kick&Co

I fear not the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times.

Bruce Lee